Eco-friendly Corporate Gifting

The Timeless Tradition of Corporate Gifting

The concept of gifting as a token of goodwill, respect, and gratitude dates back centuries. In ancient civilizations—from Egypt to Mesopotamia—gifts were offered as symbols of alliance, friendship, and loyalty. In India, the practice of exchanging gifts in business settings has deep cultural roots, often tied to festivals like Diwali, Holi, or the New Year. Over time, this tradition evolved into a strategic aspect of diplomacy, trade, and corporate relationship building. Kings and merchants alike exchanged symbolic gifts to foster ties, resolve conflicts, or gain favor—laying the foundation for what we now understand as corporate gifting.

In today’s globalized world, corporate gifting has transcended mere formalities, becoming a key