GI Tag Products
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June 22, 2026
India’s handicrafts are more than just decorative objects. They are living traditions that carry the history, identity and craftsmanship of communities across the country. From the snowy valleys of Kashmir to the tribal regions of Chhattisgarh, generations of artisans have preserved unique skills that continue to define India’s cultural landscape.
However, in an era of mass production and imitation products, traditional crafts often face the challenge of losing their authenticity and market value. This is where Geographical Indication tags play a transformative role.
The importance of GI tags extends beyond protecting products. They safeguard cultural heritage, empower artisans, strengthen local economies and help traditional crafts gain recognition worldwide. Today, many of
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April 13, 2026
There was a time when handcrafted pieces from across India were spoken of in hushed admiration. These were pieces you saw in exhibitions or at someone’s ancestral home, carefully preserved and rarely used. They carried weight, not just in cost but in meaning. Today, the same crafts, rooted in regions and traditions, are entering modern homes with ease. And surprisingly, they are no longer out of reach.
The turning point has been the growing recognition of GI-tagged crafts. What once felt exclusive now feels possible, without losing its sense of value.
What Makes GI-Tagged Crafts So Special?
A GI tag, or geographical indication, does more than certify origin. It ties a craft to its soil, its weather and its people. A Bhujodi shawl carries the rhythm of Kutch. A Banarasi
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September 04, 2024
India has a rich cultural legacy that is shown in its monuments, folklore, and the generation-after-generation agricultural and traditional artisan goods. India is known for its exquisite handcrafted products, which range from the exquisite needlework of Pashmina shawls from Kashmir to the unique taste of Darjeeling tea. However, the genuineness of these crafts and goods is continuously under jeopardy due to globalization and the spread of imitations. Herein lies the use of Geographical Indications (GI) tags, which act as a safeguard and a mark of authenticity for the traditional crafts and goods of India.
The Concept of